This book is NOT just about selling annuities to the senior market. This book is about the value of systems, processes and accountability. So regardless of what market an adviser wants to serve or develop, there are ideas and tools for everyone. I got a lot out of the book and I have been in the business only 34 years.
This book is truly a gift to anyone who reads it. Study this book. Learn from it and apply what fits your personality and practice.